Identity area
Reference code
Title
Date(s)
- 1919-1980, predominant 1929-1975 (Creation)
Level of description
Extent and medium
5 m of textual records.
1372 photographs
Context area
Name of creator
Administrative history
Hook Signs Ltd., a sign painting and outdoor advertising company, was founded by Clyde A. Hook in 1912 in Edmonton. The company sold signs and outdoor advertising in Edmonton, Calgary, Lethbridge and many small southern Alberta towns. Hook was president and manager of the company until 1935. His sons, Watson and Arthur D., later became directors and officers of the company. Other influential officers were Maurice L. Brown, William Muir, and Morris J. Proskow. A number of the company's officers were active in the Poster Advertising Association of Canada. Hook Signs Ltd. grew to the extent that by the late 1930s its posters and bulletins were being produced nationally as well as locally. It also opened companies in other centres.
Hook Signs (Calgary) Ltd. was established in 1932 when Hook Signs Ltd. purchased Ernest Willis Ltd. Hook Signs Ltd. also bought City Sign Works and Lethbridge Posting Company from Robert Barrowman in 1944, thereby establishing Hook Signs (Lethbridge) Ltd. Hook Signs (Lethbridge) Ltd. bought Honald Signs Ltd., Medicine Hat from Leo Handerek in 1972. Hook Signs (Calgary) Ltd. and Hook Signs Ltd. amalgamated in 1979 forming Hook Outdoor Advertising Ltd. In 1980, it became part of the Jim Pattison Group (Vancouver). In 1998 the company changed its name to Pattison.
Repository
Archival history
Immediate source of acquisition or transfer
Gift of Hook Outdoor Advertising Ltd., 1989.
Content and structure area
Scope and content
The fonds consists of memorandum of association, minutes, correspondence with clients and other advertising bodies, financial records, and legal agreements of the Hook Signs companies. Also includes extensive photos of billboards and wall signs which were proof of performance of work carried out in Edmonton, Calgary, Lethbridge and many southern Alberta towns.
Appraisal, destruction and scheduling
Accruals
System of arrangement
Conditions of access and use area
Conditions governing access
No restrictions on access.
Conditions governing reproduction
Language of material
Script of material
Language and script notes
The material is in English.
Physical characteristics and technical requirements
Finding aids
Allied materials area
Existence and location of originals
Existence and location of copies
Digital content is available: https://digitalcollections.ucalgary.ca/Package/2R3BF1S3PLAIU
Related units of description
Notes area
Note
Title based on contents of records.
Note
Copy negatives are in NB-55.
Note
Many of the original negatives have corresponding prints.
Alternative identifier(s)
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Subject access points
Place access points
Name access points
Genre access points
Description control area
Description identifier
Institution identifier
Rules and/or conventions used
Status
Level of detail
Dates of creation revision deletion
Thursday, May 15, 2014